Check in to this week’s Hotel Wrap and stay as long as you like.The owner of a cruise ship which was sunk by the huge explosion at the port of Beirut last week has filed a lawsuit against “all those responsible”.Yes, there’s been yet another juicy development in the race to own Virgin Australia. We asked people what they think about Australia, and most believe it’s just beaches and cute furry animals. UnDiscover Australia is specifically targeting high value travellers in India, Singapore, Malaysia and Indonesia by showcasing unusual, unfamiliar and unexpected attractions and experiences.. Well, we wouldn’t recommend holding your breath.With its global cruise operations having been suspended since March, Royal Caribbean’s quarterly results come as no surprise.© 2020 The Misfits Media Company Pty Ltd. All Rights ReservedRegister or sign in to create events, jobs and access premium features. The UnDiscover Australia campaign targets the high value travellers in India, Singapore, Malaysia and Indonesia and aims to challenge their perceptions of Australia as a tourism destination by showcasing unusual, unfamiliar and unexpected attractions and experiences on offer. Not that Aussies are allowed to visit, mind you.Out of touch with the latest hotel happenings? This campaign will shine a spotlight on some of our undiscovered and hidden holiday gems, showing there’s much more to Australia than just our well-known icons. {"PageInfo":{"component":"PageInfo"},"Hero":{"component":"Hero","subTitle":"","title":"<p>New UnDiscover Australia campaign launches in South &amp; South East Asia<\\/p>\\r\\n","playerId":"default"}} Mr O’Sullivan said the strong aviation component of the campaign would also seek to dispel some of the myths around time and distance by highlighting the short and affordable flight time to Perth, which made Australia an appealing weekend destination for travellers from the region.UnDiscover Australia will initially run for four months with potential to be extended to additional markets in the future. Train tracks?)

Discover the unusual, unfamiliar and unexpected attractions and experiences in Australia.

To find out more about the South and South East Asian markets, or to download fact sheets and a media kit for the UnDiscover Australia campaign, visit Tourism Australia’s website.

Tourism Australia is challenging the stereotypes and perceptions of what the country can offer travellers in a $10m campaign.

after suspending services to comply with COVID-19 travel restrictions.If COVID-19 cancellations have taught the industry anything, its the importance of terms and conditions. The campaign is the latest chapter in Tourism Australia’s evolving ‘There’s Nothing Like Australia ‘campaign. ‘UnDiscover Australia’ is specifically targeting high-value travellers in India, Singapore, Malaysia and Indonesia by showcasing unusual, unfamiliar and unexpected attractions and experiences. View infographics on the myths the campaign is challenging for each market: The campaign will be supported by an ‘airline marketplace’, an initiative that brings multiple airlines and Online Travel Agents together to offer competitive fares, to help promote the campaign and ensure the interest in Australia will convert to bookings. Tourism Australia’s multi-regional UnDiscover Australia campaign extended into Japan last week with the launch of a new cooperative marketing promotion with Qantas.

The campaign will also be amplified during the India’s cricket tour of Australia. Yes, you can watch a game of cricket at the magnificent Adelaide Oval, but are people aware that they can also do an amazing rooftop climb offering 360 views of the city? This campaign will shine a spotlight on some of our undiscovered and hidden holiday gems, showing there’s much more to Australia than just our well-known icons.“Yes, you can watch a game of cricket at the magnificent Adelaide Oval, but are people aware that they can also do an amazing rooftop climb offering 360 views of the city? It is the first time the South and South East Asia region has been targeted as part of a single, coordinated tourism promotion.

The UnDiscover Australia campaign targets the high value travellers in India, Singapore, Malaysia and Indonesia and aims to challenge their perceptions of Australia as a tourism destination by showcasing unusual, unfamiliar and unexpected attractions and experiences on offer.



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